Over several occasions, Alaska Airlines has promised to keep the Hawaiian Airlines brand.
Category: Hawaiian Airlines
Alaska Hawaiian Merger Not Yet A Done Deal
Just a little over two weeks ago, Alaska Airlines and their intended partner, Hawaiian Airlines, were excited that their merger was virtually a done deal. It was the day that the time for the US Department of Justice (DOJ) to complete its regulatory investigation expired, clearing all but the final hurdle in this drawn-out process of bringing the two airlines together.(Thumbnail Image: EQRoy | Shutterstock)