The story of the Airbus A380 in many ways is a story of Emirates. Emirates invested heavily in the A380, purchasing over half of the superjumbos produced, and continues to operate around half of the world’s A380s. Emirates is expected to operate some 57,531 flights with its A380s in 2024 (10x more than the next airline). While the A380 turned out something of a white elephant, was it actually a success for Emirates?