If you are ever asked to give someone an example of a business that can “walk and chew gum at the same time,” just tell them to look at AirAsia. Somehow, this myriad of airlines and corporate structures can change its internal workings or sell itself to itself while keeping its eye firmly on the ball and launching new routes, adding more aircraft and promoting itself better than any other airline.
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- Guest authors
- September 22, 2024
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